Before You Start
We strongly recommend that you read the Turning the Page Advocacy Training Implementation Guide, which is designed to help you plan and implement an advocacy training program. It provides guidance on how to customize the curriculum and its delivery. It also includes information and tools for evaluating your advocacy training program.
About the Curriculum
The Turning the Page advocacy training curriculum is a 15-session program that teaches public library leaders and staff members about advocacy. Participants learn how to develop and execute an advocacy plan on behalf of a public library. The curriculum contains detailed lesson plans for trainers, as well as participant worksheets and handouts.
Keep in mind there is no one right way to teach this material—the curriculum is designed to be flexible. We encourage you to adapt the materials to best fit your needs, whether you’re organizing a three-day in-person training, a set of five one-hour online classes, or something in between.
At the End of the Training, Participants Should:
- Have a good understanding of what advocacy is and why it is important for public libraries.
- Improve use of tools and strategies for conducting advocacy on behalf of their libraries.
- Feel more confident in their advocacy skills.
- Know how to develop and implement an Advocacy Action Plan.
- Be able to use their advocacy skills to improve other aspects of their work.
Curriculum Sessions & Materials
Visit our Curriculum Sessions & Materials page to get more information on the topics that interest you: whether it’s setting an advocacy goal, identifying the right target audiences, using data to strengthen your argument, writing effective messages, or preparing a funding request.
Bringing Advocacy Back to the Library
Once participants have completed the advocacy training, they’ll want to engage others at their library to help finalize and implement an advocacy plan. This post-training guide helps participants bring the lessons of advocacy training back to their library by providing immediate next steps that will help them move forward with their Advocacy Action Plans. It also includes practical tips on topics like collecting stories about the impact of libraries on people’s lives and conducting interviews with library users. Make sure all participants leave the training program with a post-training guide in hand!
Using Impact Data in Advocacy
One of the most important tools in advocacy is information about the positive impact public libraries have on the lives of people in their community. This page offers resources that help new advocates measure their impact and use it effectively.